According to today's innovations, different companies and brands are active in various social networks, including: Instagram, each of which uses different and various ways to increase their Instagram sales. The same is true in Iran, and various business owners have been able to use tricks to significantly increase their services and sales.
Although until a few years ago, none of the network and network marketing experts expected advertisements and sales of products from Instagram, but today, as can be seen, Instagram has upgraded its application and also added various features, including the possibility of creating a store and inserting links. Shopping in the mail has created a good platform for selling products.
In order to increase sales, in addition to being a spice of creativity, it is necessary to follow the tricks and tips that will lead to the development and increase of your sales. In this article, we want to tell you 9 ways to increase Instagram sales, so join us to know the answer to the question of how to increase sales on Instagram.
Put your Instagram account in Business mode
One of the most important steps in designing an Instagram page to provide services and sell goods is to create the right page for a store. On this page you should put all the communication channels for your customers. By activating business for your Instagram page, you can enjoy many opportunities to sell your products.
In the business section, there is a section called this site, by examining it, you can find out which posts and products your followers are interested in, and in this way, you will easily get acquainted with the tastes and interests of your users, which will increase Your products will be sold on Instagram.
Increase sales on Instagram
Complete the bio section of the Instagram page
In order to get your users on the right track, you need to create the right URL. After putting your Instagram page in contract business mode, now it's time to enter the main and important information of your business in the bio section.
In this section, you should explain to your users and audience in a simple and honest way, what your business is and how you can help them. This should be very clear and complete, so that as soon as the user enters your page and sees the bio section, he will notice your business.
Make shopping easy from your Instagram page
One of the ways to increase sales on Instagram is to create a platform for easy shopping of products on the business page. In addition to providing access to the website as well as communication channels on your page, you should publish a complete description of the price and purchase process of your products in the caption as well as the stories. By following these steps, you will avoid confusing the user and thus pave the way for your audience to shop.
Have a content calendar for your page
Defining a content strategy and calendar is one of the most important things in an online business, and Instagram is no exception. In the content calendar, you must set a time for the post to be published, as well as the reason and purpose for publishing it.
The content calendar includes various categories, including sales, contests, information, audience engagement, and… which you should choose according to your business. After selecting the category according to your business, you should now create a content calendar and include all the content you plan to publish in a week or a few days, mentioning all the details.
Creating a content calendar will help you plan for the coming days, and you can update it according to the circumstances and events that may occur.
Content calendar on Instagram
Get help from quality photos
Use industrial photography on Instagram! Instagram is an image-driven space, and if you use quality images and videos, you can attract more users. To publish your products, sell quality images and be sure to spend enough time to ensure the quality of your images.
Choose the right image layout and complete the process using the image-appropriate caption. This will make you brand your products and the more time you spend doing these steps, the better your results will be.
Always be responsive and available to users
In any internet business, communicating with users and answering all their questions is one of the conditions for progress. This creates a sense of confidence in the user that you are a real salesperson and that you care about their wants and needs.
In the comments section, always respond to your audience and respond in a completely intelligent and professional way. This means that you should never deal personally with the customers of your products and try to respond to negative comments in the post by deleting comments and blocking them.
Get help from the promotion
Using promotion is a great way to engage your audience. This will allow you to create shopping opportunities for your audience and increase sales on Instagram by placing occasional discounts as well as convenience.
Take advantage of all occasions such as Mother's Day and Valentine's Day to offer discounts as this will attract new customers and audiences and ultimately increase the page's followers.
Collaborate with influencers
Using high quality and attractive images, producing impressive content, complete only a part of an Instagram page. In order to experience increased sales on Instagram, you need to get help from targeted ads. One of the most important programs that most Instagram pages benefit from is working with a business-related influencer.
Be very careful when choosing an influencer, because these are the people who define your brand story and attract and increase your followers. If you choose the right influencer, you can turn his followers into your audience and customers.
The importance of hashtags in increasing real followers and sales on Instagram
One of the search methods for goods and products as well as services is hashtag search. That's why using hashtags in the post is so important and you can target users related to your business. To get the best results from hashtags, get help from popular hashtags related to your field of work, because with it, you can increase the percentage of views of your posts.